Rating: 2 stars

How They Blew It reads like a who’s who of bad business. Whether the result of greed or just plain bad luck, Oliver and Goodwin put together a collection of CEOs and entrepreneurs responsible for some of the most catastrophic business failures.

HTBI includes all the usual suspects: Enron, World Com and Lehman Brothers. However, the U.S.A. bad-boys aren’t the only target; other countries, like Russia, Iceland and England also make the cut.

HTBI is a fairly simple retelling of past business transgressions, seemingly culled from the internet and newspapers. Written in a vignette style, the authors give a bit of background on each individual, along with the scope of their business failure.

Void of any additional information or insight, there’s nothing new here; which makes How They Blew It more of a collection of convenience than of substance.
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Paperback: 224 pages
Publisher: Kogan Page (September 28, 2010)
ISBN-13: 978-0749460655